Revenue systems built inside the business you already run.
The follow-up gets done. Your team signs off on what matters.
The specification bottleneck
Most AI projects fail before anyone writes code.
They fail because nobody wrote down how the work actually gets done. The owner knows. The top rep knows. The dispatcher who has been there longest knows. None of it is on paper, so no system can run it, and every vendor who promised automation ended up automating a guess.
We start by extracting that knowledge from the people who hold it and writing it down as a specification a system can execute. That specification is the asset you keep. The technology underneath it is generic. What your people know is not.
Two ways in
Same method either way.
Find what your best people know, encode it into systems, and own those systems. The only question is who does the building.
Want it built for you?
GTM engineering, delivered forward deployed. We embed in your operations and ship working systems: connectors into your ERP, AI skills for buying, AP, and finance, live dashboards, and revenue systems your team actually uses. You own all of it.
Want to build it yourself?
Learn to build your own AI systems with the assistant you already use, whether that is Claude, ChatGPT, Gemini, or Grok. Start with a guided build, join The Build Lab, or take the free assessment.
What we build
Three systems. One of them is where your revenue is leaking.
Lead and Acquisition Engine.
Every inbound opportunity captured, qualified against your criteria, routed to the right person, and followed up in minutes. Built around how your best closer actually works a lead.
For: Businesses losing deals to whoever answered first.
Live Reporting and Self-Serve Answers.
Sales, margin, and performance pulled from the systems you already run, on screen without anyone building a spreadsheet, and answerable in plain language. The owner sees the business without chasing it.
For: Businesses running on month-old numbers and manual pulls.
Continuity and Encoded Expertise.
The judgment of your most important person captured and turned into a system the rest of the team can run. Pricing logic, qualification, scoping, the answers everyone goes to one desk for.
For: Businesses where one resignation would be a revenue event.
Every build is fixed scope, fixed price, measured against a baseline we set on day one. You own the finished system outright.
Who I help
Revenue systems for the industries I already work in.
Owner-led businesses where inbound opportunities die in voicemail, open quotes sit unanswered, or the systems that run the company do not talk to each other. These are the four industries I work in most.
Real estate
Brokerages, teams and investment firms. Missed seller and buyer calls, slow follow-up, and deal flow scattered across tools.
Manufacturing
Plants and distributors stuck on ERP data nobody can ask a question of, and quotes that take too long to leave the building.
Professional services
Accounting, legal, consulting and agency firms where inquiries wait, proposals go quiet and referrals depend on memory.
B2B tech
Software and tech companies losing pipeline between the form fill, the CRM and the first reply.
Not sure which page fits? Take the free assessment. If it looks like a fit, you get a link to book a 30-minute fit call.
Results
Measured, not described.
10
Hours per week of owner time recovered from manual reporting
5
Minutes per brief, down from a full day
2
Weeks to live after three months of internal attempts
Done for you
Build it once, or have us run it
30-Day Revenue Sprint
We build it, you own it.
One revenue system built inside the tools you already run, live in 30 days. Your team gets the walkthrough and keeps everything.
Starting at $10,000.
Fractional GTM Engineering
We run it.
An ongoing GTM engineer for your business. We keep building, fixing and improving the systems that bring in revenue, month to month.
Starting at $8,500 per month.
Not sure which fits? Book a 30-minute Fit Call.
The approval step
Nothing goes out without a yes
Ongoing
When one system is not enough, there is the seat.
For owners who want revenue operations run, not just built, Nick Turnbull serves as Fractional GTM Engineering: a senior operator inside the business on a monthly retainer, building toward the revenue result, building the next system while the last one runs. Starting at $8,500 per month: a 90-day first engagement, then month to month with 30 days' notice. I take 4 fractional clients at a time.
Want help building it? We build 3 Workflows in 30 Days with you.
Most engagements start with the 30-Day Revenue Sprint: one working system live in your business in 30 days, starting at $10,000. You own everything we build.
We run GrowthBoost on the same systems we install. Our own operating system handles intake, pipeline, reporting, and content from real client work, and it is the first thing we show a prospect. Nick documents the build in the Built, Not Bought newsletter.
Start where the number is undeniable.
One conversation to find the leak, who catches it today, and what it would take to build the catch. Concrete output either way.
Not ready for a conversation? Take the five-minute Revenue Leak Assessment.